Do you actually need AI?

We give honest, practical AI guidance that helps small businesses avoid the hype, make smart decisions, and get results that actually matter.

Why Choose MoralAI?

We recommend only solutions that truly fit your needs, not just what sells.

From free assessments to scalable solutions—get value at any budget.

Our team helps you understand AI and how it can benefit your business.

A clear read on where you are, what you need, and how to start with AI.

A quick diagnostic that tells you if your idea is suitable for AI and why.

High quality, guided landing pages designed to help you test ideas fast.

Evaluate your AI readiness

Find the right solutions

Set up AI that works for you

A quick look at how our approach to AI guidance differs from typical vendors and agencies.

Process	OpenAI	AI Vendor	Large Agency	Freelancer
No Obligation			Varies	Varies
Impartial Advice			Varies	Varies
Doesn't Push Specific Outcomes			Varies	Varies
Human Centred			Varies	Varies
Designed For Small Businesses	Limited			Varies
Free AI Assessment		Paid Only	Paid Only	Varies
Ethical AI Focus		Varies	Varies	Varies
Tool Agnostic Guidance			Varies	Varies
Realistic Costs	Low Per Seat	High Contracts	High	Varies
Quick, Actionable Results		Slow Setup	Slow	Varies
No Long-Term Contracts			Varies	Varies
Practical AI Setup Support	£10m p/y contracts	Over-Engineered	Varies	Varies
Explains Without Jargon			Varies	Varies
Matches Solutions To Your Budget			Varies	Varies
Transparent Pricing				Varies

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